Deliverables
See deliverablesThe LEGO® DUPLO® Play Room in the Wild was a roaming activation created in partnership with Kiindred—bringing connection, play and parenting insight to families across Australia. We hit the road in a custom-wrapped Kombi, stopping at parks, beaches and daycares to explore the big feelings and little wins that come with toddlerhood. The experience combined expert advice, real parent chats, and hands-on play—all designed to support communication and connection through play.